Any company can only have one culture, STEKI is to establish a unified corporate culture - a people-oriented, customer first culture. As the saying goes: "close to the red, close to the black." We don't want to see the same STEKI, different departments have different values, we don't want to see a black box phenomenon in one department. We want to see each of our departments, each of our employees and each of our leaders develop together under a unified STEKI culture.

Many companies advocate the establishment of "people-oriented" corporate culture, and STEKI's understanding of "people-oriented" is: through the realization of STEKI career goals to achieve the realization of employees' personal ideals and high-quality life pursuit. Therefore, the core concept of STEKI culture is "to integrate the individual pursuit of employees into the long-term development of the company".
This phrase has three meanings:
(1) The pursuit of individual employees can only be realized if they are consistent with the long-term development goals of the enterprise (loyalty to the enterprise and dedication to the development of the enterprise);
(2) The development of the enterprise is bound to bring more development opportunities to employees, and provide each employee with "no ceiling stage";
(3) STEKI provides equal development opportunities for each employee, not only education, ability, not only qualifications, performance, each STEKI employee has a considerable stage, everyone has a chance to succeed, employees and enterprises depend on each other, promote each other, common success.

STEKI advocates the meaning of customer awareness is "customer first, letter based". So what is the connotation of customer consciousness of ideal advocacy? The customer consciousness advocated by STEKI is embodied in four aspects.
The first is to treat the end customer: for example, when the service is delivered to the door, whether it can be timely and effective; Can we patiently explain our service policy to customers in the process of final product repair and answer questions? In addition, in the process of transportation, whether we can correctly explain or take into account the marks and rust on the packing boxes; Until the research and development of the entire product design idea is considered from the customer's point of view, or standing in our own aspect, these are related to the direct customer.

The second is the treatment of partners: if the relevant provisions in the agency agreement can treat our agents fairly; Whether we can take credit seriously in the calculation of business red interest rate; Whether we can timely consider for customers in shipping and transportation, instead of only considering from their own expenses and costs; In addition, in contact with agents, whether we can communicate in a timely manner.

In addition to the above two aspects, we also advocate the awareness of mutual customers within the company, which is divided into two aspects: for example, whether the document can be clear when issuing a document, so that the other party can understand the intention of the document. In terms of cooperation between departments, whether they can take the initiative and be active rather than delegating or slack; Whether the efficiency of E-mail processing is timely, whether it can be replaced in time, and so on; The relationship between superiors and subordinates: the relationship between superiors and subordinates actually reflects a mutual customer relationship.